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Unveiling the Power of Juror

Unveiling the Power of Juror Questionnaires and AI in Law

Artificial Intelligence (AI) is no longer a figment of sci-fi novels but a tangible reality impacting numerous sectors, including law. In the latest episode of our podcast, we unravel the power of Supplemental Juror Questionnaires (SJQs), shedding light on their potential to increase juror disclosure and combat common courtroom issues, and AI in jury selection […]

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The Science of Justice

SOJ: The Science of Justice

Wildfires & Utility Companies: Unveiling Legal Insights   Other ways to listen: Apple Podcast Spotify Google Podcast Podcast Index Amazon Music Wildfire Litigations – California Burning & Beyond We wanted to reach out and share some exciting news about our recent podcast episode on wildfire litigations. In this episode, we explore the complexities of seeking […]

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Perception bias

Strategies to Mitigate the Effect of Confirmation Bias During Jury Selection and Deliberation

In the previous articles of our series on confirmation bias, aka Perception Bias in the legal system, we explored the profound impact of confirmation bias on jury selection and decision-making processes. We discussed how bias can lead to biased evaluations of evidence and witness testimony, as well as the tendency to favor information that aligns […]

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The Power Of Confirmation Bias

Jury Bias: Uncovering its Influence on Trials

In our previous article, “Confirmation Bias: The Science Behind its Impact on Jury Selection and Litigation”, we explored the concept of jury bias and its profound effects on jury selection and decision-making processes. We emphasized recognizing and addressing this cognitive bias in the legal system. Building upon that foundation, this article delves deeper into the […]

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The Science of Confirmation Bias

Understanding Confirmation Bias in Legal Contexts: The Science Behind its Impact on Jury Selection and Litigation Understanding Confirmation Bias in Legal Contexts: 

Trial lawyers are keenly aware of how crucial a role the composition of a jury plays in determining the outcome of a trial. For the legal process to successfully uphold the ideal of a defendant’s right to a fair trial, jurors must evaluate the evidence that informs the verdict fairly and impartially. However, a considerable […]

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Pre Trial Research

The Rise of Async Focus Groups: A Game-Changer in Trial Research

Trial preparation and pre-trial research play pivotal roles in achieving successful outcomes in legal cases. The ability to gather insights from potential jurors and refine trial strategies based on carefully conducted and scientifically validated research is crucial. The use of focus groups and mock trials are some of the most traditional approaches to trial preparation […]

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Now youre interested in our AI

So NOW you’re interested in our AI?

Is the law profession finally catching up with technology? In recent years, artificial intelligence (AI) has emerged as a transformative force that has permeated the daily operations of virtually every industry, and the legal profession is no exception. The application of AI in law has gained considerable attention, with notable successes but also critical setbacks. […]

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The Impact of Media Coverage

The Power of Media Coverage: How it Shapes Jurors’ Perceptions and How Scientific Jury Analysis Can Help Mitigate Bias

The judicial system strives to provide fair and impartial trials, relying on jurors to evaluate evidence and make informed decisions. However, in an era dominated by the media, the impact of extensive coverage on public opinion cannot be ignored. The growth of the internet has made access to information more accessible than ever, and the […]

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Case for Scientific Research

The Case for Scientific Research in Litigation

When conducting social psychology research, the starting point is devising a clear research question, with operationally defined outcome variables. What do I want to know and how can I translate that question into measurable terms? To investigate that question, you then assemble a group of randomly selected participants. You want to ensure that the group […]

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Influence of Juror Personality Traits

Understanding the Impact of Personality Traits on Jury Deliberation Using Jury Analysis to Leverage Psychographic Information

The complex and multifaceted nature of human behavior can often make it challenging to predict how individuals will act in specific situations. To determine whether a juror may exhibit bias or make irrational decisions, it’s essential to have a comprehensive understanding of the context in which they will make their decision and the stable and […]

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What makes a good Case Summary

If you’re planning a mock jury/ focus group big data research study, the first thing you need to do is sit down and prepare a “case summary” for each of your four or six key issues that will be addressed in the focus group. In today’s podcast, Russell Nicolet and I take a look at […]

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AI in Jury Selection

The Sixth Amendment of the United States Bill of Rights guarantees defendants certain rights, an important one being the right to a fair and impartial jury. Despite this, it’s extremely challenging for any juror or potential juror to avoid possible sources of bias from information or misinformation from sources like social media and 24-hour news […]

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Saving the World One Case at a Time

Saving The World One Case at a Time Kenneth Foard McCallion a Former DOJ/NY State Prosecutor and still top civil litigation attorney discusses his newest book with another world-class attorney John Uustal, our show host. Listen to some of the behind-the-scenes landmark legal cases of our time.  John and Ken compare their sovereign immunity breakdowns.  […]

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Morgan & Morgan Specialist – Jason Leonard

Listen on Apple Podcasts Listen on Google Podcasts Listen on Amazon Music Listen on Spotify We caught up with Jason Leonard trial lawyer during a sizeable Premises Liability Case. Jason has been known to parachute in at the last moment and get the best result for his firm’s plaintiff’s client. One of the largest firms in […]

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Representative Juries – Jury Selection

On March 16, 2020, the coronavirus (COVID-19) pandemic first began to affect court proceedings, when a New York judge declared a mistrial in the case of a doctor accused of sexual abuse after the defense attorney arrived at court with COVID-like symptoms. Later the same day, New York’s Office of Court Administration issued an indefinite […]

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Focus Group Samples Are Not All Created Equal

As previously discussed online focus groups can play a major role in whether or not you will win your case. Of course, attorney skill and the strength of a case are of great importance, jury focus group can help drive new attorneys and even weak cases to a win if used correctly. Focus groups, both quantitative […]

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Eyewitness Testimony- misinformation

This is the second in a series of posts about memories of eyewitness testimony. The previous post described how memories are formed and remembered, and now we’ll talk about how memories decay can be distorted and manipulated. The final post will give some suggestions on how to maximize the amount and accuracy of information an […]

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Eye Witness Testimony

Eye Witness This is the first in a series of posts about memories of eyewitness testimony. This post describes how memories are formed and remembered, while future posts will talk about how memories decay and can be distorted and manipulated, and provide some suggestions on how to maximize the amount and accuracy of information an […]

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Punitive Damage Examples With Trial Lawyers

As a trial lawyer, you’re always looking for an edge in court. Whether it’s a new legal argument or a way to connect with jurors, every little bit helps.https://juryanalyst.com/blog/best-voir-dire-questions/That’s why we’ve put together some clips of some punitive damages cases involving our plaintiffs and trial lawyers. Not to mention my iconic multi-billion car gas tank […]

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Arizona Eliminates Peremptory Challenges in All Jury Trials — What Does That Mean for Your Civil Procedure?

UPDATE: Current States Trend (updated April 4, 2023) Define Imperative : Arizona was the first state to eliminate peremptory challenges to prospective jury family members. The new law came about after a petition from a group of appellate judges was approved by the Arizona Supreme Court. This groundbreaking law took effect on January 1, 2022, […]

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Client Relationships & Expectations

Client Relationships & Managing Expectations

Building a strong client relationship Seasoned trial attorneys often say the key ingredient in a good attorney-client relationship is a sense of mutual cooperation. But how do you establish that kind of relationship? Managing clients’ expectations is essential in building strong client relationships and retaining loyal clients. To establish relationships that benefit both you and […]

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Danny Kahneman on Decision Hygiene

Are juror decisions full of “NOISE,” and what can we do about it?  In his recent book co-authored with Olivier Sibony, and Cass R. Sunstein, Daniel Kahneman, a famous psychologist, and economist, Emeritus Professor at Princeton University, and Nobel Prize-winning author of the highly influential Thinking, Fast and Slow, describes how Noise – the title […]

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The Impact of Juror Biases

Every law student learns about Batson v. Kentucky, the landmark 1986 U.S. Supreme Court case that held that a prosecutor cannot strike potential jurors based on race in a criminal trial.  That principle was later extended to civil litigation, with the Supreme Court saying in Edmondson v. Leesville Concrete Company that racially discriminatory criteria may […]

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Supplemental Jury Questionnaire (SJQ) George Floyd Case

Like previously discussed in our blog, supplemental juror questionnaires (SJQs) are essential to getting the best possible jury and, in turn, winning your case. With COVID-19 continuing to ravage the United States, SJQs are becoming more widely used and accepted, even in the most conservative jurisdictions. They are being classified as an essential tool to […]

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Career Page – Join team!

The legal service industry is still on the brink of a ai revolution and we can’t wait to change it with you. Join us, won’t you? The firm launched with the belief that pre-litigation services will be most successful when they are accessible to majority of plaintiff attorneys- without regard for wealth or status. Assuring […]

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Social Media in Jury Selection: Good or Bad?

Human interaction and socializing were completely transformed in the early 2000s when social media platforms began to gain popularity. In 2005, only 5% of the US adult population used social media; 15 years later, that number is now around 80%. (1) Social media has gone from being a commodity to somewhat essential in multiple facets […]

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In-Person Vs. Virtual Trials During COVID-19

In-Person Vs. Virtual Trials in Times of COVID-19 COVID-19 has completely changed the way we do nearly everything in life. From going to the store to family gatherings, things are different. The effect of COVID-19 is especially salient in the court system. In the United States, our court system provides justice in both criminal and […]

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Jury Diversity and its Impact on Case Outcomes

Jury diversity has been an often-discussed problem in many legal cases for decades. Before the Civil Rights Movement company in the 1960s, jury service did not exist. Grand Juries were almost entirely composed of white Christian males. Minorities Racial Classification, women, and non-Christians were never given a jury of their peers. Instead, the majority selected […]

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Covid Court Delays

The Effect of COVID-19 Over the past several months, the coronavirus has completely shaken the world. The extreme precautions necessary for public safety have created what many news sources are calling a “new normal.” This new normal, which includes the required use of face coverings and fear to maintain a certain distance of proximity to […]

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Plaintiff’s Guide to Litigation Funding

Plaintiff’s Guide to Litigation Funding Cashflow can get tight, especially during the current pandemic. COVID-19 is causing trials to be suspended and creating a rift in the traditional way trial preparation is conducted. This can lead to rushing to settle cases to keep cash flowing. However, this is not the only way to get cash […]

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Best Voir Dire Questions

Best Voir Dire Questions

Having the best voir dire questions goes a long way to ensuring higher verdicts. By employing the best voir dire questions, you reward yourself and your client with the most advantageous jury possible. The more advantageous the jury duty is, the better your chances of winning larger awards will be. That’s why sample jury selection […]

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Types of Focus Groups and Their Purpose

Focus groups are valuable tools in trial law for learning how citizens in a particular venue perceive a civil lawsuit. They provide valuable information on the strengths and weaknesses of arguments presented by the Plaintiff’s and Defendant’s perspectives, perceptions of liability, and range of awards. Traditional focus groups provide qualitative (descriptive) and quantitative (predictive) models […]

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How Documentary Films Can Change Minds

Political psychology has offered the theory of agenda-setting to explain how the media influences community sentiment (Iyengar & Kinder, 1985). Research shows that in the political domain, media coverage of particular social issues and social problems have made viewers think the issues are more important than issues that have been neglected by the media. Media […]

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