Should You Conduct Jury Research During a Pandemic? Yes! Many attorneys are hesitant to continue jury research during the pandemic because they worry jurors’ attitudes currently do not reflect their “normal” attitudes. This is a valid concern as we know some attitudes are more connected to social context than others and will change and often […]
Focus groups are valuable tools in trial law for learning how citizens in a particular venue perceive a civil lawsuit. They provide valuable information on the strengths and weaknesses of arguments presented by the Plaintiff’s and Defendant’s perspectives, perceptions of liability, and range of awards. Traditional focus groups provide qualitative (descriptive) and quantitative (predictive) models […]
Focus groups are a powerful method used in law to get a better understanding of how a sample of the public will view a specific case. Focus groups can provide attorneys with invaluable qualitative data regarding the strengths and weaknesses of both sides’ arguments as well as possible ranges for compensation. The typical law focus […]
Rex prepares every case, for trial using the latest science in persuasion skills. Everything from metaphoric choices, word selection and visuals are tested and re-tested before each trial ahead of the important voir dire questions. Learn the tools and the approach behind the scenes.
Political psychology has offered the theory of agenda-setting to explain how the media influences community sentiment (Iyengar & Kinder, 1985). Research shows that in the political domain, media coverage of particular social issues and social problems have made viewers think the issues are more important than issues that have been neglected by the media. Media […]
Jury selection via psychographics is a new frontier in trial law. JuryAnalyst is kicking off a series of posts on the importance of weighing psychographics with demographics when selecting a jury. Merriam-Webster defines demographics as “the statistical characteristics of human populations (such as age or income) used especially to identify markets.” It defines psychographics as […]
It’s time for our 2020 plaintiff trends to watch according to renowned trial attorney Brian Panish. plaintiff-trends To kick-start the new year and decade, the team at Jury Analyst sat down with Brian Panish, host of our podcast Get in the Game, to answer some listener questions. Brian is one of the country’s leading trial […]
To win higher punitive damages, you will need to underscore the importance of deterrence to your jury. This is the second post from our 2020 Q&A with Brian Panish. In the first post, Coach advises how to develop and retain young attorneys. click here to check it out. To kick-start the new year and decade, the […]
To grow your law firm, you will need to retain young attorneys. To kick-start the new year and decade, the team at Jury Analyst sat down with Brian Panish, host of our podcast Get in the Game, to answer some listener questions. Brian is one of the country’s leading trial attorneys, so we’re grateful for […]
Over the last decade, more than one million Americans have been the victims of gun violence. In 2019 the United States witnessed 372 mass shootings according to the latest statistics from the Gun Violence Archive. That means on average there was one mass shooting per day over the last twelve months in America. If this […]
Revisit the Sandy Hook Shooting with attorney Josh Koskoff and hear how he is taking on the Gun Industry in our educational podcast ‘Get in the Game’ with Brian Panish by Jury Analyst. On November 12, the US Supreme Court allowed a lawsuit against Remington Arms Co., the company that manufactured the weapon used in […]
Brian Panish stands as a beacon in the California legal landscape, renowned for his tenacity and acumen as a trial attorney. His career is marked by a dedication to advocate for plaintiffs in personal injury and wrongful death cases, carving a path for those seeking recompense to find solace in the shadow of adversity. […]
Right About Trump. Right About Brexit. How? In June of 2016, a small social media monitoring company predicted that voters in the United Kingdom would vote to leave the European Union — even though most conventional polls said otherwise. Five months later this same company predicted a Donald Trump victory in the U.S. presidential election, […]
Spotlight on Virtual Focus Groups and Jury Research Focus groups can be extremely helpful in gaining potential juror reactions to an array of aspects of a case. While a small research group cannot ‘predict’ a certain verdict in your case, it will be invaluable in helping determine which values, themes, hot buttons and sensibilities will […]
Big Data Potential for Personal Injury Cases Personal injury lawsuits are often prematurely settled for lower awards than they deserve. The reasons are often monetary: law firms can be limited in pursuing cases due to their inability to commit resources when the outcome is uncertain. Add to this, more uncertainty is created when lawyers must rely […]
For years, big data companies have been collecting and mining public and quasi-public information about most Americans’ consumer, financial, health, political, and personal interests. When used in a scientific process, data mining and predictive modeling can leverage the statistical analysis of known demographic groups to provide reliable predictions about how representative sections of the population […]
The U.S. Department of Justice now encourages the use of risk assessments based on predictive modeling algorithms at all stages of the criminal justice process. Criminal sentencing has long been based on the crime and the defendant’s past criminal record. Judges can now consider a new dimension: the future. Predicting Dangerous Criminals Criminologists have long […]
American Michael Phelps finished in a three-way tie for the silver medal in the 100m butterfly, his last individual race of the Rio Olympic Games. Phelps and two other swimmers were beat to the wall by Joseph Schooling of Singapore, who set a new Olympic record with a time of 50.39. The three silver medalists […]
Discovering the Relevance of AI and Machine Learning We have seen the impact of machine learning, (the aspect of computer science based on pattern recognition and repetition) on technology, law, healthcare and other areas of society. So it should come as no surprise given the surge in big data, which underpins machine language and artificial intelligence (AI), that […]
Busting Old World Myths About Jury Selection Jury selection is the most important part of a trial! If you don’t have a completely fair and impartial jury panel, you may have already lost your case. The purpose of voir dire and the jury selection process is two-fold: To facilitate the identification and removal of any […]
Plan Your Playbook for Voir Dire and Jury Selection In preparing for voir dire and jury selection it is vitally important that you have a plan. The plan I follow I call my “playbook.” —Robert Eglet Preparing Your Playbook: Initial Steps I prepare a playbook for each and every case. It’s a very specific book I […]
Jury Selection Strategy is Key Trial lawyers all have different ideas as to what wins cases. Some say the key to winning trials is the opening statement, others will tell you it’s the closing argument or the cross-examination of the expert witnesses or the direct examination of your client or cross examination of opposing party. […]
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